Sony Cyber-shot DSC-W290 is the 12-megapixel compact camera which now available in the Jessops stores. This 167gr camera appears in two optional colors, black and blue. It equipped with 5x optical zoom Carl Zeiss lens. It provide multi-face detection as well as anti-blink reduction and red eye reduction. There’s also smile shutter along with face memory that allow you to pre-select face which you want to focus. It support 16:9 high resolution mode and advanced Dynamic Range Optimizer technology that function for best exposure and contrast settings. Jessops offer Sony Cyber-shot DSC-W290 with priced at £239 ($370).